Updates from Affiliated Companies

Aug 31, 2019
FIBA and Wanda Group signs landmark strategic partnership agreement

BEIJING (China) - On the day of tip-off of the FIBA Basketball World Cup 2019, FIBA, the world governing body of basketball, and Wanda Group have signed a strategic partnership agreement.  Wanda will continue as a global partner for the next 12 years, covering the next three World Cup cycles.  This global partnership will extend the agreement, which was first signed in 2016, until 2031.

Today’s signing ceremony, which took place at the Wanda Vista in Beijing was attended by Wanda Chairman, Wang Jianlin, FIBA Secretary General, Andreas Zagklis accompanied by both FIBA’s outgoing President Horacio Muratore and newly elected President Hamane Niang.

Aug 07, 2019
FIBA Officials and International Basketball Star Stephon Marbury Attend FIBA World Cup Trophy Danzhai Exhibition

On Aug. 2, 2019, FIBA officials brought FIBA Basketball World Cup Trophy to Danzhai, a county in China’s Guizhou Province. International basketball star Stephon Marbury also came to show his support. The trophy was on display for a day at Danzhai Wanda Village.

The trophy was unveiled jointly by 36 little champions, Mr. Burton Shipley, President of FIBA Oceania and Chairman of the Coordination Committee of the 2019 FIBA Basketball World Cup, Mr. Xu Minfeng, Vice President of Chinese Basketball Association and Stephon Marbury, former NBA basketball star. Officials of Danzhai county, leaders of Wanda Group and other shortlisted little champions also attended the unveiling ceremony.

Aug 05, 2019
Infront lands Lidl as official sponsor of Men's EHF EURO 2020

Zug, Switzerland – The international retailer Lidl will be an official sponsor of the Men's EHF EURO 2020 in an agreement brokered by the European Handball Federation's (EHF) media and marketing partner Infront.

As exclusive Official Fresh Food Partner of the event, Lidl will show one of its core competencies by supporting the event with qualitative fresh food and water for players, representatives, referees and volunteers in order to raise awareness about the importance of exercise and health-conscious nutrition.

Jul 31, 2019
Infront secures global coverage for Audi Cup 2019

Zug, Switzerland – Infront, as the exclusive media and marketing partner of the Audi Cup 2019, has secured global coverage for the popular pre-season tournament in more than 200 countries and territories and signed a number of sponsorship agreements with bet-at-home.com, BAUHAUS, engelbert strauss, Betano and WOLF.

The Audi Cup kicked off the European 2019/20 football season at the Allianz Arena in Munich yesterday and will see three time winners FC Bayern München vs. Tottenham Hotspur in today's final at 8:30 pm CET.

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